Twitter announced a fresh update on its audience insights
dashboard that includes visitor’s demographics and other more information that
may help advertisers to target more users.
The demographic data is aggregated from Twitter data
partners Datalogix and Acxiom, and displayed without personally identifying any
individual users. With this new dashboard just by clicking “View audience
insights” advertisers can capture more information about their paid audience
including demographics and active engagement. This can be used for optimizing
their ads for specific regions and more people to get to the line.
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About Sarath Cp
Sarath Cp is an Internet Marketing Consultant based in Cochin, India. He loves everything about on-line marketing, sees it as an industry with a promising future and is looking forward to being a part of it in his rest of life. Join him on Twitter
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About Sarath Cp
Sarath Cp is an Internet Marketing Consultant based in Cochin, India. He loves everything about on-line marketing, sees it as an industry with a promising future and is looking forward to being a part of it in his rest of life. Join him on Twitter
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